In collaboration with the Allan Kaprow-Art as Life retrospective held at the Museum of Contemporary Art, Los Angeles, Industry of the Ordinary reinvent Kaprow's original piece Work (1969), in which a hallway was repeatedly painted and repainted by professional contractors. The action in the original Work was videotaped and transmitted live to three distinct viewing venues: art-house theatres, pornographic theatres and mainstream theatres. For Re-Work, Industry of the Ordinary hire two sex industry workers, one maleand one female, to paint and repaint
a wall.
video requires QuickTime | size: 7MB | loadtime: about 2 min
Click here to see images from this project
Additional information about Kaprow-Art as Life show here
Additional photography by Max King Cap
Many thanks to Ciara Ennis
Thanks also to Valerie Velasquez, Chris Franklin, Rebecca Howard and David Brooks
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For a permanent public work at the Wicker Park/Bucktown library in Chicago, Industry of the Ordinary solicit choices of the most significant works of literature from throughout history from patrons and staff of this library, and present the first and last lines of those chosen texts in the front windows of the building,
Thanks to all the patrons of the Wicker Park/Bucktown Library who contributed to this work
Click here to download a list of all submissions and final texts
Thanks also to Emilie Stec and Methods and Materials
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Industry of the Ordinary dream of a better tomorrow.
Click here to participate in this project. We send you a bag, you send us an image.
Click here to see more images from this project
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Industry of the Ordinary disseminate second-hand verbs from their previous projects to a variety of art workers in Chicago, to be used in a one-night only event. Click below to download invitation.
Special thanks to Aron Packer, and thanks also to Alexa Loftus, Beth Sadowski,
David Petrusich, Nina Mayer, Randy Brown, and Tannar Veatch
Jason Lazarus, Ask
Photography by Karen Bovinich, videography by Anna Trier
© Industry of the Ordinary
Industry of the Ordinary examine tautology.
Special thanks to Virginia Fabbri Butera and to the people of northern New Jersey.
Thanks also to the Happy Collaborationists.
© Industry of the Ordinary
Industry of the Ordinary spread the good word.
This simple yet provocative phrase intends to challenge the viewer,
question their assumptions, and invite them to contemplate
the ambiguous nature of the word "Ordinary".
Most will first read it in its pejorative sense.
In a society that values celebrity above substance and material wealth above simpler pleasures, the desire to be ordinary will commonly be seen as pathetic.
However, it can also be read as a resounding affirmation of the power and beauty of the everyday and a rejection of our narcissistic self-obsession: a call to arms.
Special thanks to Roger Machin, Doug Snower, Fast Signs, Jessica Wobbekind and the Wicker Park/Bucktown Chamber of Commerce.
© Industry of the Ordinary
Industry of the Ordinary proselytize in the heartland.
This simple yet provocative phrase intends to challenge the viewer,
question their assumptions, and invite them to contemplate
the ambiguous nature of the word "Ordinary".
Most will first read it in its pejorative sense.
In a society that values celebrity above substance
and material wealth above simpler pleasures, the desire to be ordinary
will commonly be seen as pathetic.
However, it can also be read as a resounding affirmation
of the power and beauty of the everyday
and a rejection of our narcissistic self-obsession:
a call to arms.
Special thanks to David Morrison and the Billboard Art Project.
© Industry of the Ordinary
Drawing Breath–An Ordinary Paradise (with Kimberly Witham) (2012)
Industry of the Ordinary invite an audience to contemplate not what would be gained by a journey into the next life, but what would be lost.
Special thanks to Kimberly Witham, and thanks to David Morrison and Claire Accardo
of the Billboard Project, and to Kasia Wilson.
Industry of the Ordinary are seeking volunteers for a posthumous portrait. Interested individuals will work with an Industry of the Ordinary-generated codicil to allow the portrait to be legally created after their death.
A family consultation will be encouraged.
The artwork will represent a dignified acknowledgment and unique celebration of the subject's former life.
Please contact Industry of the Ordinary here to initiate the process.
© Industry of the Ordinary
Industry of the Ordinary fashion a portrait from the fruit of the land and transport the likeness across a metropolis.
Photography by Lauren Humphries and Caitlin Ryan, videography by Jon Sall
Special thanks to Bob Kling and Hannah Watson
Additional thanks to John Moreno, Tyler Brooks, Rick James, Najee Person,
Melissa Lutz and Jim Zimpel
© Industry of the Ordinary
Industry of the Ordinary broker transitions.
Please contact us here if you are interested in weddings, divorces or funerals.
© Industry of the Ordinary
Industry of the Ordinary probe Hyde Park Art Center Gala attendees on the current state of the nature of hope.
Special thanks to Emerson Sigman for videography, Cassandra Davis for photography, and to Lauren Humphries, Kyle Sourbeer, Victor Yañez-Lazcano,
Aaron Rodgers and all at the Hyde Park Arts Center.
Click here to see more images from this project
Click here to see video from this project
© Industry of the Ordinary
For a permanent artwork at the Greenlands Select Social Club in Birmingham, England, Industry of the Ordinary create a living monument to the history of the many tradespeople who have passed through its doors over the decades.
In addition, Industry of the Ordinary collected an oral history from current members of the club.
Sound engineering by Emerson Sigman
This project was a part of the Longbridge Public Art Project by WERK
Special thanks to Claire Farrell, Stephen Burke, Matt Andrews, Caleb Steer,
Nigel Kearley, Roger Shafi and all of the members of the Greenlands Select Social Club, with special recognition to the Committee members
© Industry of the Ordinary
Industry of the Ordinary remember the former life of a factory floor in Chicago.
Special thanks to Lindsey French, Katinka Kleijn, Greg Lunceford,
Matthew Baron and Silent Funny, Jane Georges, Maria Burbano, and José Rios,
and thanks to the office of Chicago 37th Ward Alderman Emma Mitts,
Chicago Ice Works, Air America Aerial, Ji Yang, Andrea Bauer, Amanda Harth, and the Department of Cultural Affairs and Special Events, City of Chicago.
© Industry of the Ordinary
Industry of the Ordinary, at dawn and dusk, send a message to Chicago.
Photography by Ji Yang
Special thanks to Greg Lunceford and Air America Aerial,
and thanks to the office of Chicago 37th Ward Alderman Emma Mitts,
and the Department of Cultural Affairs and Special Events, City of Chicago.
© Industry of the Ordinary
